Social validation, reciprocation, and sustainable orientation : cultivating "clean" codes of conduct through social influence
Year of publication: |
2024
|
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Authors: | Otterbring, Tobias ; Folwarczny, Michał |
Published in: |
Journal of retailing and consumer services. - Amsterdam : Elsevier Science, ISSN 0969-6989, ZDB-ID 2020784-0. - Vol. 76.2024, Art.-No. 103612, p. 1-12
|
Subject: | Environmental issues | Reciprocity | Social influence | Social validation | Sustainability | Sustainable behaviors | Corporate Social Responsibility | Corporate social responsibility | Nachhaltige Entwicklung | Sustainable development | Soziale Beziehungen | Social relations | Austauschtheorie | Social exchange theory | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Unternehmensethik | Business ethics | Nachhaltigkeit | Soziales Verhalten | Social behaviour |
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