A soft-computing-based method for the automatic discovery of fuzzy rules in databases : uses for academic research and management support in marketing
Albert Orriols-Puig; Francisco J. Martínez-López; Jorge Casillas; Nick Lee
| Year of publication: |
2013
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|---|---|
| Authors: | Orriols-Puig, Albert ; Martínez-López, Francisco J. ; Casillas, Jorge ; Lee, Nick |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 66.2013, 9, p. 1332-1337
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| Subject: | Fuzzy-Set-Theorie | Fuzzy sets | Data Mining | Data mining | Management-Informationssystem | Management information system | Marktforschung | Market research |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009756007