Solving the problems of new product forecasting
Year of publication: |
2014
|
---|---|
Authors: | Kahn, Kenneth B. |
Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 57.2014, 5, p. 607-615
|
Subject: | Business analytics | Forecasting | New product forecasting | New product launch | Produktentwicklung | New product development | Prognoseverfahren | Forecasting model | Innovation | Produktmanagement | Product management | Prognose | Forecast |
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