Souricing for the base of the pyramid : contructing supply chains to address voids in subsistence markets
Year of publication: |
2015
|
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Authors: | Parmigiani, Anne ; Rivera-Santos, Miguel |
Published in: |
Journal of operations management. - Hoboken, NJ : Wiley, ISSN 0272-6963, ZDB-ID 856225-8. - Vol. 33/33.2015, p. 60-70
|
Subject: | Subsistence markets | Base of the pyramid | Sourcing | Supply chains | Institutional voids | Lieferkette | Supply chain | Subsistenzwirtschaft | Subsistence economy | Entwicklungsländer | Developing countries | Niedrigeinkommen | Low income | Armutsbekämpfung | Poverty reduction |
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