Spatiotemporal analysis of imitation behavior across new buyers at an online grocery retailer
Jeonghye Choi, Sam K. Hui, and David R. Bell
| Year of publication: |
2010
|
|---|---|
| Authors: | Choi, Jeonghye ; Hui, Sam K. ; Bell, David R. |
| Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 47.2010, 1, p. 75-89
|
| Subject: | Online-Handel | Online retailing | Räumliche Interaktion | Spatial interaction | Wettbewerbsvorteil | Competitive advantage | Kundengewinnung | Customer acquisition | Bayes-Statistik | Bayesian inference | 1997-2001 |
| Extent: | graph. Darst., Kt. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003947443