SPECIAL ISSUE: DIRECT MARKETING: WHERE THE OLD MEETS THE NEW - Consumer Acceptance of the Internet as a Channel of Distribution
| Year of publication: |
1999
|
|---|---|
| Authors: | Poel, Dirk Van den ; Leunis, Joseph |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 45.1999, 3, p. 249-256
|