Special issue on relationship and service-dominant logic
Stephen L. Vargo ...
| Year of publication: |
2010
|
|---|---|
| Other Persons: | Vargo, Stephen L. (contributor) |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Service-Dominant Logic | Service-dominant logic |
| Extent: | S. 167 - 245 Ill., graph. Darst. |
|---|---|
| Series: | Journal of business market management : jbm. - Wiesbaden : Gabler, Springer Fachmedien Wiesbaden, ISSN 1864-0753, ZDB-ID 2374449-2. - Vol. 4.2010,4 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| Notes: | Enth. 6 Beitr. Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10008758126