Speeding up new product development through entrepreneurial orientation in SMEs : the moderating role of ambidexterity
José Luis Ferreras-Méndez, Oscar Llopis, Joaquín Alegre
| Year of publication: |
2022
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|---|---|
| Authors: | Ferreras-Méndez, José Luis ; Llopis, Oscar ; Alegre Vidal, Joaquin |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 102.2022, p. 240-251
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| Subject: | Ambidexterity | Entrepreneurial orientation | Innovation speed | SMEs | Speed to market | KMU | SME | Produktentwicklung | New product development | Organisationale Ambidextrie | Ambidextrous organization | Entrepreneurship | Entrepreneurship approach | Innovationsmanagement | Innovation management | Innovation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2022.01.015 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013259066