Sponsored search auctions with Markovian users
Gagan Aggarwal, Jon Feldman, S. Muthukrishnan, and Martin Pál
| Year of publication: |
2008
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|---|---|
| Authors: | Aggarwal, Gagan ; Feldman, Jon ; Muthukrishnan, S. ; Pál, Martin |
| Published in: |
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings. - Berlin : Springer, ISBN 3-540-92184-2. - 2008, p. 621-628
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| Subject: | Online-Marketing | Internet marketing | Suchmaschine | Search engine | Auktionstheorie | Auction theory | Werbewirkung | Advertising effects | Externer Effekt | Externalities | Markov-Kette | Markov chain | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003792906