Standing out in the crowd : the effect of information clutter on consumer attention for front-of-pack nutrition labels
Svetlana Bialkova; Klaus G. Grunert; Hans van Trijp
| Year of publication: |
2013
|
|---|---|
| Authors: | Bialkova, Svetlana ; Grunert, Klaus G. ; Trijp, Hans van |
| Published in: |
Food policy : economics planning and politics of food and agriculture. - Amsterdam [u.a.] : Elsevier, ISSN 0306-9192, ZDB-ID 194840-4. - Vol. 41.2013, p. 65-74
|
| Subject: | Consumers | Attention | Nutrition labels | Information density | Package design optimization | Konsumentenverhalten | Consumer behaviour | Warenkennzeichnung | Product labelling | Lebensmittel | Food | Produktinformation | Product information | Informationsverhalten | Information behaviour |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010201345