Stimulating Early Adoption of New Products through Channel Disintegration
| Year of publication: |
2014
|
|---|---|
| Authors: | Ramanan, Ram N. V. ; Bhargava, Hemant K. |
| Published in: |
Production and Operations Management. - Production and Operations Management Society, ISSN 1937-5956. - Vol. 23.2014, 10, p. 1681-1689
|
| Publisher: |
Production and Operations Management Society |
| Extent: | text/html |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10011161999