Stochastic models of buying behavior
Year of publication: |
1970
|
---|---|
Authors: | Massy, William F. ; Montgomery, David B. ; Morrison, Donald G. |
Publisher: |
Cambridge (Mass.) [u.a.] : M.I.T. Press |
Subject: | Verbraucher | Marktforschung | Stochastischer Prozess | Stochastic process | Theorie | Theory | Konsumentenverhalten | Consumer behaviour | Verbraucherverhalten | Stochastisches Modell |
Description of contents: | Table of Contents [external.dandelon.com] |
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Röhle, Matthias, (1998)
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Forecasting purchase rates of new products introduced in existing categories
Dass, Mayukh, (2023)
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Zur methodengestützten Validierung stochastischer Kaufverhaltensmodelle
Röhle, Matthias, (1998)
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Stochastic models of buying behavior
Massy, William F., (1970)
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Ferber, Robert, (1971)
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Understanding the Japanese as customers, competitors, and collaborators
Montgomery, David B., (1991)
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