Strategic advantage in web tourism promotion : an e-commerce strategy for developing countries
Year of publication: |
2014
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Authors: | Sambhanthan, Arunasalam ; Good, Alice |
Published in: |
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1935-5688, ZDB-ID 2498765-7. - Vol. 6.2014, 3, p. 1-21
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Subject: | Developing Countries | e-Commerce Strategy | Strategic Advantage | Sri Lankan Hotels | Web Tourism Promotion | Electronic Commerce | E-commerce | Entwicklungsländer | Developing countries | Tourismus | Tourism | Sri Lanka | Hotellerie | Hotel industry | Strategisches Management | Strategic management | Internet | Wettbewerbsvorteil | Competitive advantage | Tourismuswirtschaft | Tourism industry | Tourismusmarketing | Tourism marketing |
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