Strategic change and innovation reputation : opening up the innovation process
Todd Morgan, Michael Obal, Robert D. Jewell
| Year of publication: |
2021
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|---|---|
| Authors: | Morgan, Todd ; Obal, Michael W. ; Jewell, Robert D. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 132.2021, p. 249-259
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| Subject: | Customer participation | Innovation reputation | Open innovation | Strategic change | Innovationsmanagement | Innovation management | Innovation | Open Innovation | Strategisches Management | Strategic management | Organisatorischer Wandel | Organizational change | Kundenintegration | Customer integration | Reputation | Firmenimage | Corporate reputation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2021.03.055 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012581604