Strategic consumer cooperation in a name-your-own-price channel
Year of publication: |
December 2015
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Authors: | Levina, Tatsiana ; Levin, Yuri ; McGill, Jeff ; Nediak, Mikhail |
Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 24.2015, 12, p. 1883-1900
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Subject: | strategic consumers | consumer cooperation | social networks | value of information | coordinated bidding | Konsumentenverhalten | Consumer behaviour | Spieltheorie | Game theory | Verbrauchergenossenschaft | Consumer cooperative | Soziales Netzwerk | Social network | Vertriebsweg | Distribution channel | Preismanagement | Pricing strategy |
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