Strategic Matrix in Regulation of the Level of Labour Motivation of Personnel of Engineering Companies

The article studies changes of the level of motivation of personnel labour, including the life cycle of an engineering company. Scientific novelty of the obtained results is development of a strategic matrix, which offers different directions of influence on motivation of labour, practical importance of which during managerial decision making in regulation of the level of motivation of personnel labour lies in selection of one of the strategies: preservation of the level of the motivation component, reduction of the share of the motivation component or its increase. The article offers mechanisms of labour motivation within the limits of each strategy, which have a standard set of tools and which could be modified depending on qualitative and quantitative characteristics of labour potential, specific features of activity of the industrial branch or an individual engineering company. The offered approach allows selection, depending on the achieved level of development of an engineering company and labour collective, of further direction of growth through realisation of various strategies of labour motivation. The common result of research and developments is the change of view on establishment of correlation of organisational and motivational components in the system of personnel management from a casual uncontrolled phenomenon to the one, which is subordinate to the company goals and is subject to regulation.