Strategic orientation and its role in linking human capital with the performance of small and medium enterprises in Indonesia
Mohammad Iqbal and Mukhammad Kholid Mawardi, Brillyanes Sanawiri, Rizal Alfisyahr and Ina Syarifah
Year of publication: |
2023
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Authors: | Iqbal, Mohammad ; Mukhammad Kholid Mawardi ; Sanawiri, Brillyanes ; Alfisyahr, Rizal ; Syarifah, Ina |
Published in: |
Journal of research in marketing and entrepreneurship. - Bingley : Emerald, ISSN 1471-521X, ZDB-ID 2524213-1. - Vol. 25.2023, 3, p. 514-542
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Subject: | Entrepreneurial marketing | Entrepreneurial orientation | Firm performance | Human capital | Market orientation | Unternehmenserfolg | KMU | SME | Humankapital | Entrepreneurship | Entrepreneurship approach | Indonesien | Indonesia | Marketingmanagement | Marketing management | Strategisches Management | Strategic management |
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