Strategic orientations that enhance firm performance : The key role of information technology

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Managers aiming to improve company performance can achieve this objective by utilizing different strategic orientations (SOs). Their impact is considerably greater when aggregated and implementation is further enhanced by the presence of relevant information technology (IT) capabilities. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.