Strategic partnering in e-commerce: Guidelines for managing alliances
| Year of publication: |
2002
|
|---|---|
| Authors: | Adobor, Henry ; McMullen, Ronald S. |
| Published in: |
Business Horizons. - Elsevier, ISSN 0007-6813. - Vol. 45.2002, 2, p. 67-76
|
| Publisher: |
Elsevier |