Strategic sales organizations : transformation challenges and facilitators within the sales-marketing interface
Avinash Malshe
| Year of publication: |
2009
|
|---|---|
| Authors: | Malshe, Avinash |
| Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 1279794-7. - Vol. 17.2009, 3/4, p. 271-289
|
| Subject: | Verkauf | Selling | Marketing | Verkaufspersonal | Salespeople | Wahrnehmung | Perception | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003887649