Strategy Beyond Markets
| Year of publication: |
2016
|
|---|---|
| Other Persons: | Figueiredo, John M. de (ed.) ; Lenox, Michael (ed.) ; Oberholzer-Gee, Felix (ed.) ; Vanden Bergh, Richard G. (ed.) |
| Published in: |
Strategy beyond markets. - Bingley, U.K. : Emerald, ISBN 978-1-78635-019-0. - 2016, p. iii
|
| Subject: | Strategisches Management | Strategic management | Theorie | Theory | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1108/S0742-332220160000034019 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015365647