Strategy by design : a process of strategy innovation
James Carlopio
| Year of publication: |
2010
|
|---|---|
| Authors: | Carlopio, James |
| Publisher: |
Houndmills [u.a.] : Palgrave Macmillan |
| Subject: | Strategische Planung | Innovationsmanagement | Strategic planning. |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 199 S. : graph. Darst. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Formerly CIP Uk. - Includes bibliographical references and index. - Strategy by design: a process of strategy innovation -- The brief: begin with the end in mind -- Research: the art of seeing the different way -- Concept generation: the art of generating different views -- Prototyping: making the end clearly visible -- Evaluation: assessing value -- Delivery: output and presentation |
| ISBN: | 978-0-230-62022-3 ; 0-230-62022-1 |
| Classification: | Unternehmensführung ; Forschung und Entwicklung |
| Source: |
Persistent link: https://www.econbiz.de/10004954091