Strategy formation in the innovation and market domain : emergent or deliberate?
Karl-Heinz Leitner
| Year of publication: |
2014
|
|---|---|
| Authors: | Leitner, Karl-Heinz |
| Published in: |
Journal of strategy and management. - Bingley [u.a.] : Emerald, ISSN 1755-425X, ZDB-ID 2473965-0. - Vol. 7.2014, 4, p. 354-375
|
| Subject: | SMEs | Emergent strategy | Longitudinal study | Market strategy | Product innovation strategy | Strategy formation | Strategisches Management | Strategic management | KMU | SME | Marketingmanagement | Marketing management | Innovation | Innovationsmanagement | Innovation management | Produktentwicklung | New product development |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010462110