Strategy in motion : using motion pictures to illustrate strategic management concepts
Miles A. Zachary; Aaron F. McKenny; Jeremy C. Short; David J. Ketchen
| Year of publication: |
2012
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|---|---|
| Authors: | Zachary, Miles A. ; McKenny, Aaron F. ; Short, Jeremy C. ; Ketchen, David J. |
| Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 55.2012, 1, p. 5-10
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| Subject: | Strategisches Management | Strategic management | Filmwirtschaft | Film industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009499713