Strategy Tools for a Shifting Landscape - Reinvent how you develop strategy by writing a script to describe the characters, roles, and plots in your business. A three-step process can get you started.
| Year of publication: |
2010
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|---|---|
| Authors: | Rust, Roland T ; Moorman, Christine ; Bhalla, Gaurav |
| Published in: |
Harvard business review : HBR. - Boston, Mass : Harvard Business School Publ. Corp, ISSN 0017-8012, ZDB-ID 23826. - 2010, p. 76-86
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