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Managing services marketing : text and readings
Bateson, John E. G., (1999)
Marketing-Management : [Hauptbd.]
(1982)
Führen und Verkaufen in der Zweigstelle
Geyer, Günther,
Stratport : a model for the evaluation and formulation of business portfolio strategies
Larréché, Jean-Claude, (1980)
Stratport: A Model for the Evaluation and Formulation of Business Portfolio Strategies
Larréché, Jean-Claude, (1982)
STRATPORT : a decision support system for strategic planning
Larréché, Jean-Claude, (1981)