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Jahrbuch der Absatz- und Verbrauchsforschung
Reflections on progress in marketing : proceedings, december 28 - 29, 1964, Sheraton-Chicago Hotel, Chicago, Illinois /American Marketing Association . Ed. by L. George Smith
Smith, L. George, (1965)
Informationsverhalten des Konsumenten und unternehmerisches Marketing
Fritz, Wolfgang, (1986)
The consumer affairs department in retailing : integrating patronage strategy with the consumer interest
Stampfl, Ronald W., (1983)
The consumer life cycle
Stampfl, Ronald W., (1978)
Theory in retailing : traditional and nontraditional sources
Stampfl, Ronald W., (1990)