Study of e-services quality and customer loyalty : a moderated mediation model of perceived switching cost and e-satisfaction
Deepika, Shashank Vikram Pratap Singh, Sumanjeet Singh, Binod Kumar Rajak
| Year of publication: |
2023
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|---|---|
| Authors: | Deepika ; Singh, Shashank Vikram Pratap ; Sumanjeet Singh ; Rajak, Binod Kumar |
| Published in: |
International journal of business information systems : IJBIS. - [Olney, Bucks.] : Inderscience Enterprises, ISSN 1746-0980, ZDB-ID 2436031-4. - Vol. 43.2023, 4, p. 528-541
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| Subject: | perceived switching costs | PSCs | e-service quality | E-SQ | mediation and moderation e-satisfaction | customer loyalty | Dienstleistungsqualität | Service quality | Wechselverhalten | Switching behaviour | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Kundenbindung | Customer retention |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBIS.2023.132805 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014336896