Subjective product knowledge as a moderator of the relationship between attitudes and purchase intentions for a durable product
Ida E. Berger ; Brain T. Ratchford ; George H. Haines Jr
| Year of publication: |
1994
|
|---|---|
| Authors: | Berger, Ida E. |
| Other Persons: | Ratchford, Brian Thomas (contributor) ; Haines, George H. (contributor) |
| Published in: |
Journal of economic psychology : research in economic psychology and behavioral economics. - Amsterdam [u.a.] : Elsevier, ISSN 0167-4870, ZDB-ID 865181-4. - Vol. 15.1994, 2, p. 301-314
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Information | Konsumgüter | Consumer goods | USA | United States | 1983 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001165905