Success factors of product innovation : an updated meta-analysis
Heiner Evanschitzky, Martin Eisend, Roger J. Calantone and Yuanyuan Jiang
| Year of publication: |
2012
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|---|---|
| Authors: | Evanschitzky, Heiner ; Eisend, Martin ; Calantone, Roger J. ; Jiang, Yuanyuan |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 29.2012, 6, S1, p. 21-37
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| Subject: | Produktentwicklung | New product development | Erfolgsfaktor | Success factor | Bibliometrie | Bibliometrics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010219667