Success factors of regional strategies for multinational corporations : appropriate degrees of management autonomy and product adaptation
Patrick Heinecke
| Year of publication: |
2011
|
|---|---|
| Authors: | Heinecke, Patrick |
| Publisher: |
Berlin : Physica-Verl. |
| Subject: | Strategisches Management | Strategic management | Internationaler Markteintritt | International market entry | Regionalökonomik | Regional economics | Erfolgsfaktor | Success factor | Multinationales Unternehmen | Transnational corporation | Strukturgleichungsmodell | Structural equation model | Wettbewerbsstrategie | Regionale Differenzierung |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | XIX, 289 S. 52 schw.-w. Ill., 22 schw.-w. Tab 235 mm x 155 mm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Zugl.: Erlangen-Nürnberg, Univ., Diss., 2010 u.d.T.: Heinecke, Patrick: Success factors of regional strategies for multinational corporations : the appropriate degree of regional management autonomy and regional product/service adaptation |
| ISBN: | 978-3-7908-2639-5 ; 3-7908-2639-1 ; 978-3-7908-2640-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008825490