Superstars as drivers of organizational identification : empirical findings from professional soccer
Year of publication: |
2014
|
---|---|
Authors: | Hoegele, Daniel ; Schmidt, Sascha L. ; Torgler, Benno |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 31.2014, 9, p. 736-757
|
Subject: | Sportler | Athletes | Profisport | Professional sports | Fußball | Football | Konsumentenverhalten | Consumer behaviour | Deutschland | Germany |
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