Supplier development responsibility and NPD project outcomes : the role of monetary quantification of differences and supporting-deal gathering
Year of publication: |
2012
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Authors: | Wynstra, Finn ; Anderson, James C. ; Narus, James A. ; Wouters, Marc |
Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 29.2012, 6, S1, p. 103-123
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Subject: | Innovationsmanagement | Innovation management | Lieferantenmanagement | Supplier relationship management | Theorie | Theory |
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