Supplier involvement and dealer satisfaction: Implications for enhancing channel relationships
| Year of publication: |
1995
|
|---|---|
| Authors: | Gassenheimer, Jule B. ; Calantone, Roger J. ; Scully, Joseph I. |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 0885-8624, ZDB-ID 6495503. - Vol. 10.1995, 2, p. 7-19
|