Extent: | ix, 286 Seiten Diagramme |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index |
ISBN: | 978-0-7494-7945-9 ; 978-0-7494-7946-6 |
Classification: | Philosophie und Theorie der Betriebswirtschaft ; Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011619025