Support for corporate social responsibility among generation Y consumers in advanced versus emerging markets
Michaela Luger, Katharina Maria Hofer, Arne Floh
| Year of publication: |
2022
|
|---|---|
| Authors: | Luger, Michaela ; Hofer, Katharina ; Floh, Arne |
| Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 31.2022, 2, p. 1-12
|
| Subject: | Consumer behavior | Corporate social responsibility | Cross-cultural comparison | CSR support | Emerging markets | Corporate Social Responsibility | Konsumentenverhalten | Consumer behaviour | Schwellenländer | Emerging economies |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ibusrev.2021.101903 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013206768