Supporting companies management and improving their productivity through mining customers transactions
Asem Omari
| Year of publication: |
2011
|
|---|---|
| Authors: | Omari, Asem |
| Published in: |
E-strategies for resource management systems : planning and implementation. - Hershey, Pa. [u.a.] : Business Science Reference, ISBN 978-1-61692-016-6. - 2011, p. 376-390
|
| Subject: | Website | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Data Mining | Data mining | Zielgruppe | Target group |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003998076