Sustainability labelling as a challenge to legitimacy : spillover effects of organic Fairtrade coffee on consumer perceptions of mainstream products and retailers
Year of publication: |
2015
|
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Authors: | Anagnostou, Angela ; Ingenbleek, Paul T. M. ; Trijp, Hans van |
Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 32.2015, 6, p. 422-431
|
Subject: | Corporate social responsibility | Legitimacy | Fairtrade | Organic | Spillover effects | Sustainability labeling | Corporate Social Responsibility | Spillover-Effekt | Spillover effect | Fairer Handel | Fair trade | Konsumentenverhalten | Consumer behaviour | Warenkennzeichnung | Product labelling | Bio-Lebensmittel | Organic food | Nachhaltigkeit | Sustainability | Nachhaltige Entwicklung | Sustainable development | Unternehmensethik | Business ethics | Umweltzeichen | Eco-label | Einzelhandel | Retail trade | Kaffee | Coffee |
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