Synthetic detergents : a study of the development and marketing of a new product
P. A. R. Puplett
| Year of publication: |
1957
|
|---|---|
| Authors: | Puplett, P. A. R. |
| Publisher: |
London : Sidwick & Jackson |
| Subject: | Reinigungsmittel | Großbritannien | Produktentwicklung | New product development | Marktforschung | Market research | Innovation |
| Extent: | 241 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Bibliogr.: S. 236-241 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002675847