Taking industry structuring seriously: A strategic perspective on product differentiation
| Year of publication: |
2013
|
|---|---|
| Authors: | Makadok, Richard ; Ross, David Gaddis |
| Published in: |
Strategic management journal. - Chichester [u.a.] : Wiley, ISSN 0143-2095, ZDB-ID 1644051. - Vol. 34.2013, 5, p. 509-532
|