Targeting and pricing in social networks
Francis Bloch
| Year of publication: |
[2016]
|
|---|---|
| Authors: | Bloch, Francis |
| Published in: |
The Oxford handbook of the economics of networks. - Oxford : Oxford University Press, ISBN 978-0-19-994827-7. - 2016, p. 776-791
|
| Subject: | Soziales Netzwerk | Social network | Preismanagement | Pricing strategy | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011504244