Targeting college students on Facebook? How to stop wasting your money
| Year of publication: |
2012
|
|---|---|
| Authors: | Sashittal, Hemant C. ; Sriramachandramurthy, Rajendran ; Hodis, Monica |
| Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 2226637. - Vol. 55.2012, 5, p. 495-508
|