Technological capabilities of tourism SMEs : Impact on customer value

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings The technology capabilities of tourism SMEs enables them to develop product-based advantages and facilitate supplier integration. This enhances the customer value of tourists. Originality The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.