Technology-driven and market-driven life cycles : implications for multinational corporate strategy
John C. Camillus
| Year of publication: |
1984
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| Authors: | Camillus, John C. |
| Published in: |
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business. - New York, NY : Columbia Univ., ISSN 0022-5428, ZDB-ID 281462-6. - Vol. 19.1984, 2, p. 56-60
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| Subject: | Produkt | Neues Produkt | Internationale Unternehmung | Betriebsführung | Betriebsorganisation | Gemeinschaftsunternehmung |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003508985