Technology-enabled value co-creation : an empirical analysis of actors, resources, and practices
Christoph F. Breidbach, Paul P. Maglio
| Year of publication: |
July 2016
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|---|---|
| Authors: | Breidbach, Christoph F. ; Maglio, Paul P. |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 56.2016, p. 73-85
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| Subject: | B2B | Consulting | ICT | SD-logic | Service science | Value co-creation | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Informationstechnik | Information technology | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Service-Dominant Logic | Service-dominant logic | Unternehmensberatung | Consultancy services | Unternehmensnetzwerk | Business network |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2016.03.011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011531232