Tensions in value spaces : the organizational buying center and advanced services
Judy Zolkiewski, Vicky M. Story, Jamie Burton, Chris Raddats, Tim Baines, Dominic Medway
| Year of publication: |
2023
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|---|---|
| Authors: | Zolkiewski, Judy ; Story, Vicky M. ; Burton, Jamie ; Raddats, Chris ; Baines, Tim ; Medway, Dominic |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 114.2023, p. 196-210
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| Subject: | Advanced services | Organizational buying center | Organizational selling center | Territorial servitization tensions | Value co-creation processes | Value spaces | Betriebliche Wertschöpfung | Value creation | Materialwirtschaft | Materials management | Beschaffung | Procurement | B-to-B-Marketing | Business-to-business marketing | Kundenintegration | Customer integration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2023.08.006 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014433458