The 11 immutable laws of Internet branding
Al Ries and Laura Ries
| Alternative title: | The eleven immutable laws of Internet branding |
|---|---|
| Year of publication: |
2001 ; paperback ed.
|
| Authors: | Ries, Al ; Ries, Laura |
| Publisher: |
London : HarperCollinsBusiness |
| Subject: | Internet | Electronic Commerce | Markenname |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 192 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-00-653247-0 |
| Classification: | Neue elektronische Medien ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004777617