The active audience? : gurus, management ideas and consumer variability
Claudia Groß, Stefan Heusinkveld and Timothy Clark
| Year of publication: |
2015
|
|---|---|
| Authors: | Groß, Claudia ; Heusinkveld, Stefan ; Clark, Timothy |
| Published in: |
British journal of management : BJM. - Oxford : Blackwell Publ., ISSN 1045-3172, ZDB-ID 1055434-8. - Vol. 26.2015, 2, p. 273-291
|
| Subject: | Führungskräfte | Managers | Vortragstechnik | Public speaking skills | Rhetorik | Rhetoric | Lernprozess | Learning process |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011305604