The adoption of mobile value-added services: Investigating the influence of IS quality and perceived playfulness
| Year of publication: |
2012
|
|---|---|
| Authors: | Wang, Kai ; Lin, Chien-Liang |
| Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 12163971. - Vol. 22.2012, 2 (16.3.), p. 184-209
|