The AI Connection: Transforming Customer Engagement Through Robotics
This study examines the intricate relationship between perceived usefulness of AI-powered robotics and customer satisfaction, employing a robust methodological framework to unravel the multifaceted dynamics underpinning this interaction, utilizing a meticulously designed survey instrument to capture subjective perceptions through validated Likert-scale measures and analyzing the data via advanced statistical techniques, including correlation and regression modeling, complemented by rigorous diagnostic evaluations to ensure statistical validity and robustness, revealing a significant positive association between the constructs, with perceived usefulness emerging as a pivotal predictor of satisfaction, while residual analyses confirm adherence to regression assumptions, thereby substantiating the reliability of the findings; the results underscore the centrality of technological utility in driving consumer satisfaction, yet highlight the nuanced variability in responses.
| Year of publication: |
2025
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|---|---|
| Authors: | Kumar, Pawan ; Bhatnagar, Mukul ; Chahal, Bhupinder Pal Singh ; Taneja, Sanjay ; Mistrean, Larisa |
| Published in: |
Demystifying Emotion AI, Robotics AI, and Sentiment Analysis in Customer Relationship Management. - IGI Global Scientific Publishing, ISBN 9798337318691. - 2025, p. 1-22
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